Our founder, J.I. Rodale, was an entrepreneur from New York City who struggled with health problems all his life. One day, he wrote these words on a chalkboard: “Healthy Soil = Healthy Food = Healthy People.”
In 1940, he bought a rundown farm in Pennsylvania and began to experiment with a way of growing food without chemicals that he coined “organic.” There, he founded the Soil and Health Foundation in 1947—what is known as Rodale Institute today.
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